Full Job Description
Position: Digital Content Strategist
Location: Brookings, South Dakota
Are you a creative thinker with a knack for engaging storytelling? Do you have a passion for digital content that drives engagement? If so, we want you to join our team as a Digital Content Strategist at one of the largest tech innovators in the world!
About Us
At InnovateTech, headquartered in Brookings, South Dakota, we pride ourselves on pushing the boundaries of technology and creativity. As a leading company in the digital solutions space, we specialize in delivering innovative platforms and tools that enhance user experiences across various industries. Our commitment to excellence has earned us a spot among the top revenue-generating companies globally.
Our team is fueled by collaboration, dedication, and the pursuit of innovation. We believe that the heart of our success is a diverse workforce that brings unique perspectives and experiences. Join us, and make an impact where it matters!
Position Overview
As a Digital Content Strategist, you will be responsible for the creation, management, and execution of the company's digital content strategy. You will work closely with cross-functional teams to ensure our digital platform reflects our brand's voice, values, and objectives.
Key Responsibilities:
- Develop and execute a comprehensive digital content strategy that aligns with organizational goals and drives engagement.
- Collaborate with the marketing, design, and social media teams to create high-quality content across various channels, including blogs, social media, email newsletters, and web pages.
- Conduct thorough research and analysis of industry trends, audience preferences, and competitor strategies to inform content decisions.
- Utilize SEO best practices to enhance content visibility and ensure optimal performance on search engines.
- Monitor and analyze key performance metrics to gauge content effectiveness and refine strategies based on data insights.
- Manage the content calendar and ensure timely delivery of content, adhering to project deadlines.
- Provide guidance and support to junior content creators and interns, fostering a collaborative and educational environment.
- Conduct regular audits of existing content and suggest improvements to enhance user experience and engagement.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- A minimum of 3-5 years of experience in digital content strategy or related field, preferably within the technology or digital marketing sectors.
- Proven experience developing and executing successful content campaigns that drive measurable results.
- Strong understanding of SEO principles and best practices with the ability to implement strategies effectively.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Strong analytical skills with experience using tools like Google Analytics, SEMrush, or similar platforms.
- Ability to work collaboratively in a fast-paced environment, managing multiple projects simultaneously.
- Creative thinker with a passion for storytelling and a finger on the pulse of digital trends.
Why Work with Us?
At InnovateTech, we understand that our people are our greatest asset. We offer a range of benefits and perks designed to help you thrive both professionally and personally:
- Competitive salary and performance-based bonuses
- Comprehensive health and dental insurance
- 401(k) plan with company matching
- Generous paid time off policy and flexible working hours
- Opportunities for professional growth and development, including conferences and workshops
- Access to an on-site fitness center and wellness programs
- Dynamic and inclusive work culture focused on innovation and collaboration
Application Process
If you're ready to take the next step in your career as a Digital Content Strategist, we invite you to apply! To submit your application, please include your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your previous work.
Join us in our mission to redefine the digital landscape. Your creative contributions will help us craft digital narratives that resonate with audiences and drive our company forward!
About Brookings, South Dakota
Brookings is known for its thriving community, vibrant cultural scene, and commitment to education and innovation. As home to South Dakota State University, the city offers a lively atmosphere filled with student engagement, local events, and outdoor activities. Residents enjoy a climate of collaboration and support, making it an ideal place to live and work.
Don't miss this opportunity to turn your passion for digital content into a fulfilling career with InnovateTech. Embrace the excitement of working in a city that supports growth and innovation!